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In order to better evaluate the “intrinsic value” of the sole, it is important to understand the function of the sole. Because this is not only used for visual purposes but also has a significant impact on the possible use, comfort, and many other functions of the corresponding shoe. Because the sole has the following basic functions:
Prevent environmental impact:
Cold, wet, hot, ice-there are many scenes where the environment has high requirements on the soles. Not only must it be strong enough to withstand them, but it must also guarantee the best protection for the feet.
Withstand “force” from weight or friction:
Another challenge of the sole is the “use” of the shoe because this has various effects. This includes pressure caused by weight and friction between the sole and the foot.
At the same time, there is friction between the sole and the ground, causing a certain amount of wear. Continuous exercise can also cause kinks, bends, or other stresses on the soles, which must be compensated to provide maximum comfort.
Compensation for soil conditions:
The unevenness of the ground must also be compensated to a certain extent by the sole. This means protecting your feet from sharp stones, broken glass, or other hazards. At the same time, if the shoes support the best balance, they can prevent the risk of spraining the ankle and reduce the ligaments and tendons of the foot.
Content source: How To Choose The Most Suitable Sole?
Revenue: US$36.30 Billion
Country of Origin: USA
Founded: 1964
Employees: 74,400
Nike, the undisputed champion of the shoe manufacturing industry, was founded as Blue Ribbon Sports in 1964 by Bill Bowerman and Phil Knight. In 1971, Knight rebranded the athletic shoes manufacturer as Nike and, in doing so, created an international icon. Nike is best known for its line of athletic footwear, apparel, recreational products and sports equipment.
Globally, Nike has operations in more than 700 shops in 45 countries. In 2018, Nike ranked 89th on the Forbes Fortune 500 list.
Nike‘s most significant breakthrough came with the 1985 release of Michael Jordan’s Air Jordan, the success of which allowed Nike to expand, acquiring competitors including Converse in 2003 and Starter in 2004.
Nike has acquired and sold a number of clothing and footwear companies throughout its history. Its first acquisition was Cole Haan, a high-end footwear company in 1988, followed by Bauer Hockey in 1994. In 2002, Nike acquired surf clothing company Hurley International from founder Bob Hurley. In 2003, Nike spent $309 million to acquire sports shoe company Converse. The company acquired Starter in 2004 and Umbro, a manufacturer of football uniforms, in 2007.
In order to re-adjust its business lines, Nike began to spin off some of its subsidiaries in the 2000s. It sold Bauer Hockey in 2007 and 2008. The company sold Umbro in 2012 and Cole Haan in 2013. As of 2020, Nike has only one subsidiary: Converse.
In February 2021, Nike acquired Datalogue, a New York-based company focused on digital sales and machine learning technology.
Revenue: US$24 billion
Country of Origin: Germany
Founded: 1924
Employees: 56,888
Founded in 1924 by Adolf Dassler, Adidas quickly grew into the premier athletic shoes manufacturer and apparel manufacturer in Europe.
Adidas was part of one of the most acrimonious family business splits in history. The company was initially called the Dassler Brothers Shoe Factory and was run by Adolf and his brother Rudolph. However, following a post-WWII falling out, Rudolf left to form Puma, which competes directly with Adidas.
Today, Adidas is the official uniform manufacturer for several sports leagues around the world and has acquired other premier brands including Reebok, Runtastic, and Matix.
The predecessor of Adidas was actually the "Dassler Brothers Shoe Factory" (German: Schuhfabrik Gebrüder Dassler) established by the two brothers Rudolf Dassler and Adolf Dassler (Adidas Dassler). During the 1936 Berlin Olympics, the Dassler brothers provided studs to the black American athlete Jesse Owens. As a result, Owens won four Olympic gold medals and the Dassler Brothers shoe factory became a hit.
However, a misunderstanding later caused a discord between the two brothers: In 1943, during the Second World War, once the Rudolf family hid in the Adolf’s air-raid shelter in order to avoid bombardment by the Allies, Adolf said casually: "Those dead bastards are here again." Although Adolf later explained that the "dead bastard" refers to the pilots of the Allied forces, Rudolf insisted that the "dead bastard" refers to his own family. Later Rudolf was captured by the US military, and Rudolf even more believed that Adolf betrayed himself to the US military. After the end of World War II, the Dassler Brothers shoe factory resumed operations with 47 employees. Synthetic rubber was extracted from canvas and US military fuel tanks to make the first post-war sports shoes. But the feud between the two brothers eventually led them to part ways in 1948: Adolf withdrew from the Dassler Brothers shoe factory and established his own brand "Adidas"; and Rudolf established himself on the other side of the Aurach River. The brand "PUMA". It is said that the two brothers never met again until they passed away, and even after their deaths, they did not want to be buried with each other.
In 2009, employees of the two companies Adidas and PUMA held a friendly football match in Herzogenaurach, which symbolically put an end to the long dispute between the two brothers.
In 2018, Adidas Originals announced the third wave of the new series of joint multiplication with Alexander Wang, with wrinkles as the main axis, including shoes, trousers and tops.
Revenue: US$12.3 billion
Country of Origin: USA
Founded: 1899
Employees: 70,000
The VF Corporation is an international conglomerate which owns several elite apparel, footwear and accessory brands. Founded in 1899 as the Reading Glove and Mitten Manufacturing Company, VF has since grown into one of the top manufacturers in its sector. The VF Corporation is headquartered in Greensboro, North Carolina and does business in 170 countries.
Initially, VF was not involved in the footwear industry but has since become a major player through the acquisition of some iconic brands in the footwear space, shoes manufacturer companies ，including Timberland and Altra.
In 2017, VF returned approximately US$1.9 billion to shareholders through dividends and share repurchases.
VF purchase of Blue Bell Holding Company, Inc. for $762 million adds the Wrangler, Rustler, Jantzen, JanSport and Red Kap brands to the portfolio. The acquisition effectively doubles VF’s size and makes it the largest publicly held clothing company.
VF becomes one of the two largest jeans makers in the world, with 25 percent of the $6 billion market.
Revenue: US$4.64 billion
Country of Origin: USA
Founded: 1992
Employees: 11,800
One of the newer shoes manufacturer companies on this list, Skechers, a family business, was founded by Robert Greenberg, who has served as the Chairman of the Board and Chief Executive Officer since its inception in 1992. Robert’s son Michael serves as President and Co-Founder of Skechers.
Skechers is headquartered in Manhattan Beach, California but has production and sales operations that reach every corner of the globe, with more than 3,000 retail outlets in 170 countries.
Skechers boasts more than 3,000 different styles in casual shoes, work shoes and dress shoes, and in 2018 alone, the company shipped more than 170 million pairs.
The company offers two footwear categories: a lifestyle department including SKECHERS memory foam, charity series BOBS and easy-fitting comfortable shoes, and a performance department including SKECHERS GOrun and Skechers GOwalk footwear. Through the license agreement, the company provides branded bags, watches, glasses and other goods.
Skechers uses celebrity-driven advertising and promotes its products with celebrities, including recording artists Demi Lovato and Camila Cabello, baseball players Clayton Kershaw, David Ortiz, and football players Tony Romo and Howie Long. The Skechers performance department features elite runner Meb Keflezighi, and professional golfers Matt Kuchar, Brooke Henderson and Wesley Bryan. In 2014, Skechers signed an endorsement agreement with musician Ringo Starr.
On March 1, 2019, Skechers launched a print and digital comparison advertising campaign called "Just Bew It" to highlight the failed shoe incident between Zion Williamson and rival Nike.
Learn More: Shoes Vamp Manufacturing Techniques